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Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices (Advances in Marketing Customer Relationship Management and E-Services Book Series)

by Hans-Ruediger Kaufmann,Mohammad Fateh Ali Khan Panni

ISBN 13: 9781466658806

Format: Hardcover (608 pages)
Publisher: IGI Global
Published: 14 Apr 2014

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Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (Advances in Marketing, Customer Relationship Management, and E-Services)

by Hans Ruediger Kaufmann, Mohammad Fateh Ali Khan Panni

ISBN 13: 9781522521396

Format: Illustrated (448 pages)
Publisher: Business Science Reference
Published: 06 Jan 2017

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Handbook of Research on Contemporary Consumerism (Advances in Marketing, Customer Relationship Management, and E-services)

by Hans Ruediger Kaufmann, Mohammad Fateh Ali Khan Panni

ISBN 13: 9781522582700

Format: Hardcover (388 pages)
Publisher: Business Science Reference
Published: 20 Sep 2019

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